# WhatsApp Quick Reply Patterns

Every quick reply follows a 4-line progressive structure. Each line is independently pasteable.

## Core Pattern

| Line | Purpose | Role |
|------|---------|------|
| 1 | Empathy / Acknowledge | Show you understand their position |
| 2 | Pivot / Reframe | Introduce the alternative angle |
| 3 | Concrete offer | State the specific proposal |
| 4 | Gentle close | Invite response or confirm next step |

## Rules

- Each line is independently pasteable — no dependencies between lines
- No greetings or sign-offs (no "Dear X", no "Best regards")
- No references to other lines (no "As I mentioned above")
- 1-3 short sentences max per line
- Natural, conversational tone — sounds like a real person typing
- No email formatting (no bullet points, no numbered lists within a line)
- Minimal emoji usage (only if the user's style includes them)

## Scenario-Specific Patterns

### Price objection (价格异议)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 理解您对价格的关注，这确实是重要的决策因素。 | I understand price is a key factor for you. |
| 2 | 其实我们的报价已经包含了[具体价值]，和同行相比性价比很高。 | Our quote actually includes [specific value], which makes it very competitive. |
| 3 | 如果数量能到[X]，我可以帮您申请[具体优惠]。 | If you can do [X] quantity, I can apply for [specific benefit] for you. |
| 4 | 您看这个方向可以吗？我可以马上帮您核算。 | Does this direction work? I can calculate right away. |

### Payment terms (付款条款)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 理解[产品]金额较大，资金安排确实重要。 | I totally understand [product] is a big investment. Cash flow is key! |
| 2 | 传统的发货后分期我们很难操作，但可以为您申请按进度支付的方案。 | While we can't do post-delivery installments, I can apply for a milestone payment plan. |
| 3 | 比如30%定金启动，中间验收付40%，发货前付30%，这样能减轻您的压力。 | How about 30% deposit, 40% after mid-term inspection, and 30% before shipping? |
| 4 | 这样您的资金是跟着进度走的，您觉得这个方案怎么样？ | This way, your funds move with the production progress. What do you think? |

### Delivery delay (交期延迟)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 非常理解您对交期的担忧，给您带来不便我们很抱歉。 | I completely understand your concern about the delivery timeline. Sorry for the inconvenience. |
| 2 | 目前的延迟主要是因为[原因]，我们已经在加急处理了。 | The delay is mainly due to [reason], and we're already expediting. |
| 3 | 预计[新日期]可以发货，如果需要我们可以安排分批发货。 | We expect to ship by [new date]. We can also arrange partial shipment if needed. |
| 4 | 我会每天更新进度给您，您看可以吗？ | I'll send you daily updates. Does that work for you? |

### Quality complaint (质量投诉)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 收到您的反馈，我们非常重视这个问题。 | Thank you for letting us know. We take this very seriously. |
| 2 | 能否请您拍几张照片或视频发给我？我们需要确认具体情况。 | Could you send me some photos or a video? We need to verify the specifics. |
| 3 | 确认后我们会立即提供解决方案，包括补发或退款。 | Once confirmed, we'll provide a solution right away — replacement or refund. |
| 4 | 请放心，我们一定会妥善处理。 | Rest assured, we'll handle this properly. |

### Follow-up after silence (沉默跟进)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 好久没收到您的消息了，希望一切顺利！ | It's been a while — hope everything is going well on your end! |
| 2 | 想跟您分享一个最新的消息：[具体更新]。 | Just wanted to share a quick update: [specific news]. |
| 3 | 如果您现在有采购计划，我们目前有[具体优势]。 | If you're planning to order, we currently have [specific advantage]. |
| 4 | 方便的话回复我一下，我帮您看看最新的方案。 | Drop me a line when you get a chance — I'll put together the latest options for you. |

### Reorder push (返单推动)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 上次合作非常愉快，您的反馈对我们帮助很大。 | Our last cooperation went really well — your feedback was very helpful. |
| 2 | 我们最近[新产品/新能力/价格调整]，想到可能对您有帮助。 | We recently [new product/capability/price adjustment] — thought it might interest you. |
| 3 | 如果您有返单计划，现在下单可以[具体优惠]。 | If you're planning a reorder, ordering now gets you [specific benefit]. |
| 4 | 需要我帮您准备一份最新的报价吗？ | Shall I prepare an updated quote for you? |

### Payment collection (催款)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 理解最近可能比较忙，先跟您确认一下订单进度。 | I know things have been busy — just checking in on the order progress. |
| 2 | 货已经准备好了，船期[日期]，需要在[日期]前安排尾款以锁定舱位。 | Goods are ready. Shipping date is [date] — we need the balance by [date] to secure the booking. |
| 3 | 如果资金安排上有困难，我们可以商量一个分步方案。 | If cash flow is tight, we can discuss a phased arrangement. |
| 4 | 方便的话今天确认一下，我好帮您安排发货。 | Could you confirm today so I can arrange the shipment for you? |

### Win-back (客户挽回)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 好久没联系了，一直记得我们之前愉快的合作。 | It's been a while — I still remember our great cooperation. |
| 2 | 我们最近在[产品/能力/服务]方面有了很大提升，想到您可能会感兴趣。 | We've made significant improvements in [product/capability/service] — thought you might be interested. |
| 3 | 如果您愿意重新合作，我可以为您安排一个小批量试单，条件很灵活。 | If you'd like to restart, I can arrange a small trial order with flexible terms. |
| 4 | 什么时候方便聊一下？我随时都在。 | When would be a good time to chat? I'm available anytime. |

### Mold fee negotiation (模具费谈判)

| Line | CN Example | EN Example |
|------|-----------|-----------|
| 1 | 理解模具费是一笔额外的投入，我们也希望能帮您减轻负担。 | I understand the mold fee is an extra investment — we want to help ease that. |
| 2 | 模具费其实是定制产品的工程投入，确保产品完全符合您的要求。 | The mold fee covers the engineering work to ensure the product meets your exact specs. |
| 3 | 我们可以在订单达到[X]数量后全额退还模具费，相当于零成本。 | We can refund the full mold fee once your order reaches [X] quantity — essentially zero cost. |
| 4 | 这样您觉得可以接受吗？我帮您做一个详细的方案。 | Does that work for you? I'll put together a detailed plan. |

## Expanded Chat Mode (6-8 lines)

When chat is the primary channel, expand to 6-8 lines:

| Line | Purpose |
|------|---------|
| 1 | Empathy / Acknowledge |
| 2 | Context / Background |
| 3 | Pivot / Reframe |
| 4 | Concrete offer — Option A |
| 5 | Concrete offer — Option B (if applicable) |
| 6 | Value reinforcement |
| 7 | Gentle close |
| 8 | Availability signal (optional) |

## Intensity Versions

### Soft push (温和版)
- More empathy, less pressure
- "No rush" language
- Focus on sharing information, not asking for action

### Standard push (标准版)
- Balanced empathy and urgency
- Clear proposal with specific terms
- Direct question at the end

### Stronger push (加强版)
- Time pressure or consequence
- Specific deadline
- "Last chance" or "limited availability" framing
- Still professional, never threatening
